Did you hear about Google’s Christmas gift to America?
(On top of its general awesomeness, of course.)
Google decided to provide free WiFi service in 54 U.S. airports during the holiday season. The free wireless program, which runs from November 10, 2009 to January 15, 2010, in some cases even involves squishy, cushy Google beanbag chairs for travelers to lounge in while they enjoy a little free surfing.
The program is a great example of how businesses can get their names out there in creative ways. Google, being an internet company, came up with a promotion that ties in directly with the service their company provides, and the promo is something new and different and therefore newsworthy. Now, as America’s Christmas gift to Google, Google’s getting a lot of attention.
Of course, since we’re not all Google, doing a promotion involving providing free Wi-Fi is not necessarily logical (or even feasible) for all of us. But it never hurts to be creative when promoting your business.
So go for it. Get loco with your marketing. Take a chance. Get people talking. It’s almost 2010, imPress Nation! Your New Year’s resolution can be to advertise like you’ve never advertised before.
Oh, and if that Google beanbag chair idea got the wheels turning for you, check this out – we can make beanbags for your business, too – or just about anything else your noggin can dream up.